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Producer Name: Richie Souf
Origin: Atlanta, GA
Atlanta is a music hot bed trap music right now. Not to mention the producers behind the movement from Mike Will, Sonny Digital, Zaytoven, and Metro Boomin’; there’s another producer to add to that roster; The young Richie Souf. Richie has been building a buzz and is getting the support from his local peers for his great southern trap production. We got a chance to catch-up with Richie Souf and he gave some insight in his future plans, growing up in Atlanta, and so much more, check it out below.
A&R Report: Thank you for your time Richie Souf, How you doing?
Richie Souf: I’m wonderful, blessed, thanks for asking.
A&R Report: Can explain your name, Richie Souf? What’s your story?
Richie Souf: Initially I was going to be named Richie at birth but I wasn’t, so I ended up using it to pay homage, then the Souf comes from me being from the southside of Atlanta. I’ve been making beats for 8 years but just now coming up on the scene of Atlanta this past year.
A&R Report: You’re based in ATL, and music production is that Southern Trap music, would you agree? How would you describe your production?
Richie Souf: Yeah, I grew up on southern trap music so my productions stems from that sound but sonically my range is much more than that.
A&R Report: Does your fellow ATL peers like Zaytoven, Metro Boomin’, Sonny Digital or Mike Will influence/inspire you in anyway? Do you have a relationship with them?
Richie Souf: Of course those guys influence me, if you grew up in Atlanta how could you not be inspired by all the great producers we’ve bred? I’ve met Zaytoven & Sonny Digital a few times during studio sessions. I’ve yet to meet Metro Boomin. I somewhat have a relationship with Mike Will, I text him every now & then for advice.
A&R Report: Where do you believe is the state of ATL’s music scene? Because you guys have a lot great music coming out & you’re just another addition.
Richie Souf: I believe it’s in a great state, we’re the hub of music from producers to artists. I’m just thankful to be a part of it & be able to contribute my work to Atlanta’s on going history.
A&R Report: What artists/producers inspire you? Where do your inspirations come from?
Richie Souf: One of my biggest inspirations would be Metro Boomin for sure & being from the south side I also get inspired by Southside & TM88 from 808 Mafia. I actually got inspired to make beats after seeing the scene in Hustle & Flow where they were making the beat to “Whoop That Trick”. That scene gave me the inspiration to use the programs I already had, so that was what jumpstarted everything.
A&R Report: I know you have worked with K Camp & ILOVEMAKONNEN, how did that come about? Is there a certain artist or artists you want to work with?
Richie Souf: My long-time friend who is also a producer, Nike Boy, introduced me to Dan Diego who’s part of K Camp’s Slum Lords. From there on we kept building & working, eventually he linked me with K Camp & we’ve been working ever since. Working with Makonnen started around mid-June when CeeJ of Two-9 invited me to Tree Sound Studios for a session. There I met Makonnen, played him some beats & that’s how “Where Your Girl At?” came about. Eventually I’d like to work with Kanye West & Drake.
A&R Report: Your recent production on Villa’s Vertical is amazing man, how did that collaboration happen?
Richie Souf: I reached out to Villa via Twitter back in January of 2015, I’ve already heard of him years prior through word of mouth from friends. We connected & linked up & we’ve been building the sound for his tape up to his release.
A&R Report: Is there any other up & coming artist you’re working with besides Villa?
Richie Souf: My artists MADEINTYO, Nessly, Hugo Joe & Holliwood Teezie are definitely four up-coming artists I’m working with closely.
A&R Report: As a producer how do you find your “Artist”, what do you look for in an artist to collaborate with?
Richie Souf: There definitely has to be good chemistry between a producer & artist relation so that’s what I mainly look for, but other than that I look for a unique sound & a strong work ethic that matches mine.
A&R Report: In the near future would you consider rapping? Or do you plan on only producing & sticking to that?
Richie Souf: Haha, I don’t plan on rapping anytime soon, my only focus right now is producing & just making good music, I still have a lot to learn in regards to producing.
A&R Report: Are working anything yourself like a mixtape or compilation project?
Richie Souf: Yeah, I’m working on a compilation project set to release next year. It’s going to have exclusive music produced by me, so be on the look-out for that.
A&R Report: What do you want our readers & your fans to take from this interview?
Richie Souf: I’m not completely sure what my fans and readers would get from this interview, but I do want to say that this is just the beginning of my journey & I appreciate everyone for supporting me.