Meet the future of rock with X Ambassadors.
The X Ambassadors are a dynamic quartet of indie rockers out of Brooklyn, New York. The band consists of brothers, Sam and Casey Harris, Noah Feldshuh, and Adam Levin (not to be confused with Adam Levine), who have been performing together since they were sixth graders. After years of developing a unique sound independently, The X Ambassadors caught the attention of Imagine Dragons frontman, Dan Reynolds, with their single “Unconsolable.” Dan immediately forwarded their information to legendary producer, Alex Da Kid (Rihanna, Eminem, Paramore, etc.), who then immediately signed them to his label, KIDinaKorner Records under Interscope.
I was first introduced to X Ambassadors via Alex Da Kid’s twitter account. He tweeted the music video of their first official single “Unconsolable,” which was a song he reproduced with them. I found myself so captivated by the video, that the hook of the song snuck its way into my psyche before I even had the chance to realize it was my new favorite song. Their EP, “Love Songs Drug Songs” (released May 2013), is receiving rave reviews, especially from fans who like current bands such as American Authors, Imagine Dragons, or the Neighbourhood. In addition, their brand new EP, “The Reason” (released January 2014) will appeal to rock fans that tend to appreciate influence from multiple genres.
The X Ambassadors wrote on their website that “The Reason” is an attempt to tell a story of someone who worked hard at their dream, failed and gave up, but had the courage to start back over again. The cover of the EP even features a picture of a middle aged man that is seemingly stressed out from his 9 to 5 desk job. “Sometimes things just don’t work out. Sometimes it’s for the best. We’re all afraid of failure, but there’s a bravery in knowing when it’s time to move on. You never know what’s next.” As any great band would know, failure is a significant part of the journey to ultimate success and I can’t wait to see the ultimate success of the X Ambassadors. Songs to note are “Unconsolable,” “Love Songs Drug Songs,” “Litost,” “Free & Lonely,” and “Unsteady.”